UNDER THE MICROSCOPE
Since its inception, Pantene has been a leader in the field of hair science, developing hair-care products using state-of-the-art technology. Our discoveries in the lab have enabled us to make advancements in hair health. Learn how the science of Pantene works... to help you shine.
Damage to individual strands is not always obvious to the naked eye. But if you have ever noticed that your hair looks dull, is difficult to manage, or breaks-damage is often the culprit.
The good news? All of Pantene's shampoo and conditioner systems contain Pro-Vitamins and help prevent and repair damage. Here's a look at how this works.
When it comes to beautiful hair, well-cared-for cuticles are key. Notice how this strand is smooth, surrounded by cuticles that are intact. Pantene Pro-Vitamin shampoo and conditioner systems help protect hair against damage for beautiful, healthy hair.
Excessive Brushing/Combing Damage
See how the cuticle is lifted and peeling away? The Pro-Vitamin shampoo and conditioner systems of Pantene work to help protect hair cuticles from this kind of damage.
Tugging in the opposite direction makes the cuticle lift upwards and eventually breaks it, leaving strands vulnerable. Avoid styling this way, and help repair existing damage with Pantene Pro-Vitamin shampoo and conditioner systems.
This fraying is the result of hair wearing off the shaft, exposing and weakening the hair. Pantene Pro-Vitamin shampoo and conditioner systems coat the strands to help shield hair from damage like this.
Another cause of breakage is using curling irons and other styling tools on wet or damp hair. It can boil the hair shaft, causing welts. So go easy on the heat, and protect hair with Pantene Pro-Vitamin shampoo and conditioner systems.