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SILICONE: FRIEND OR FOE?

SILICONE: Friend Or Enemy?

WHAT IS SILICONE AND WHY DO SO MANY SHAMPOOS CONTAIN THIS SUBSTANCE?

Silicone is a man-made compound synthesized from silicon, an element found in sand, rock, and quartz minerals. In fact, silicon is the second most abundant element in the Earth’s crust!

• Don’t worry, you don’t wash your hair with sand and rocks.
• Silicon undergoes a complex process to turn into an oil-like compound that has a conditioning effect and gives hair a shiny look.
• Silicone is a term used for a variety of ingredients related to the care or treatment of hair problems.

Is silicone harmful? In short, no. There isn't any side effect of silicone in shampoos, but it may not be the right choice for you. Furthermore, modern research has given us many amazing new products and options, including silicone-free shampoos.

There are no harmful side effects from a silicone-containing shampoo, but whether it is the right choice for you, it depends on your hair type…

WHOM IS SILICONE-FREE SHAMPOO MADE FOR?

THE ANSWER IS: It is intended for those with weak hair! 79% of women say that shampoo is the top consideration for their daily hair care routine. However, choosing a suitable shampoo is not easy if your hair is thin and weak.

Signs that your hair is weak and needs a silicone-free shampoo:

• Your hair is weak and dry.
• Hair conditioner makes your hair look heavy or messy.
• Your hair ends are dry and brittle.

Pantene’s silicone-free shampoos such as the Pantene Micellar Collection are recommended for weak, de-nourished, or dry hair.

WHAT DO YOU NEED TO USE WITH SILICONE-FREE SHAMPOOS?

Usually, the superior properties of a silicone-free shampoo are enhanced by a silicone-free conditioner. Luckily, Pantene has what you need, so let’s look for Pantene’s silicone-free shampoos and conditioners!

The Pantene Micellar Collection consists of shampoos and conditioners that gently remove impurities and take care of your hair without using any silicone, dye, or paraben (preservatives used in cosmetics and pharmaceuticals).

The perfect product to make your weak hair become glamorous.

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